Mrs. Vandana Luthra

Shaping Your Confidence

Founded by Mrs. Vandana Luthra in 1989, is a leading Wellness & Beauty services and products organization, serving customers across 318 locations in 144 cities spanning 12 countries in South Asia, South East Asia, the Gulf Cooperation Council Region and East Africa. In over 30 years of operation, the VLCC brand has grown to become synonymous with Wellness & Beauty in Indian households and has among the largest scale and breadth of operations within the beauty and wellness services industry in India and other countries it operates in.

Guided by our motto ‘Transforming Lives’, we seek to spark self-transformation, spread happiness and imbibe every individual with wellness for life.

Over the years, we have built a strategic integrated Wellness & Beauty organization based on three pillars that consist of our core business segments:

  • Wellness & Beauty Services : We operate 218 Wellness Centers & Beauty Clinics across 144 cities in India and 25 in 12 other countries. Services offered include wellness, weight-management, laser, aesthetic dermatology and regular beauty salon services. VLCC is the only player in its domain whose Wellness & Weight Management programmes carry the “Recommended by Indian Medical Association (IMA)” stamp of approval. IMA is the national organisation of doctors of modern medicine, with a membership base of over 330,000 doctors
  • Personal Care Products : We have leveraged our exclusive consumer database, and our insight into evolving beauty and wellness needs to build and grow a diversified product portfolio in-house, and market over 118 skin-care, hair-care and body-care products as well as nutraceuticals under the VLCC Natural Sciences, VLCC Slimmer’s, VLCC Shape Up and VLCC Wellscience, BelleWave and SkinMTX, brands which are sold through over 125,000 Retail Distribution Outlets in India and to salons, spas and aesthetic dermatology clinics globally. Majority of these products are manufactured at company owned manufacturing facilities, two in India and one in Singapore.
  • Skill Development : We operate 100 VLCC Institutes of Beauty & Nutrition across 67 cities in India, making it one of the largest professional training academy chains in beauty and nutrition segment beauty and nutrition segment. We train over 7,300 students annually and offer entry-level as well as skill enhancement courses in multiple disciplines in the beauty and nutrition domain.

With a staff strength of over 3,000 professionals, including medical doctors, nutritionists, physiotherapists, fitness experts and cosmetologists, we estimate that in the last 5 years alone we have catered to over 10 million customers (including repeat customers).


VLCC Health Care Limited is proposing, subject to applicable statutory and regulatory requirements, receipt of requisite approvals, market conditions and other considerations, to undertake an initial public offering of its Equity Shares and has filed the Draft Red Herring Prospectus dated August 13, 2021 with the Securities and Exchange Board of India (“SEBI”) on August 14, 2021. The Draft Red Herring Prospectus shall be available on the websites of SEBI, BSE and NSE at, and, respectively, and on the websites of the Book Running Lead Managers i.e. ICICI Securities Limited, DAM Capital Advisors Limited and IIFL Securities Limited at, and, respectively. Potential investors should note that investment in equity shares involves a high degree of risk and for details relating to such risk, see the section titled “Risk Factors” of the RHP, when filed. Potential investors should not rely on the Draft Red Herring Prospectus filed with SEBI for making any investment decision.

The Equity Shares offered in the Offer have not been and will not be registered under the U.S. Securities Act or any state securities laws in the United States, and unless so registered, may not be offered or sold within the United States, except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the U.S. Securities Act and in accordance with any applicable U.S. state securities laws. Accordingly, the Equity Shares are being offered and sold outside the United States in ‘offshore transactions’ in reliance on Regulation S under the U.S. Securities Act and the applicable laws of the jurisdictions where such offers and sales are made. There will be no public offering of Equity Shares in the United States.